Wednesday, July 10, 2013

Investigating Bankruptcy Attorney Reviews

Sometimes bankruptcy attorneys post fake reviews online to boost their rankings.  Just as restaurants might impersonate a satisfied client and leave a 4 star review on Google Local, so to do some bankruptcy attorneys who are willing to compromise their ethics for page rank post fake reviews online.  These attorneys (or their SEO contractor or staff) will create a social media account for a fictional person and use that account to leave a review of their own firm. Sometimes these fake reviews are easy to spot; if there are 10 reviews posted within 2 days, chances are they're fake.  Sometimes the reviews must be investigated before they can be labeled as fake; if the social media account responsible for the review has a stock profile photo, no "about" information, and has done nothing else than leave the 1 review, chances are the review is fake.  The consequence of these fake reviews is that consumers must be more savvy before they pick up the phone and call a bankruptcy attorney.

How to spot a fake bankruptcy attorney review


Sometimes these fake bankruptcy attorney reviews are easy to identify.  If the attorney had 0 reviews on Monday but suddenly has 10 reviews on Tuesday, we can safely assume that the attorney had something to do with the sudden influx of reviews.  More stealthy attorneys will create fake social media accounts to post 1 review for their own firm.  The consumer in these instances must click on the social media account responsible for the review to determine whether the review is fake.  Again, if the profile photo looks like a model and the account has no personal information or activity except for the 1 review, that review is likely B.S.

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